Catalog Concept – UltraDeck

Cover page with some examples of how the new UltraDeck catalog could look. The main reason for the update was because there was too much clutter in the older catalog. What’s great about this product is that everything can be very stylized but will still hold the same navigation since the boards themselves were photographed with a crop that did not allow the entire board to fit in. I felt that utilizing the space to show a much more detailed view of the boards would be more welcome and easier to read. Every so often there will be a page break which shows what type of decking is being shown and the type of wood it was modeled/molded to look like.